⚡ Compression

HTTP compression allows web servers to reduce the size of transmitted data using algorithms like Gzip and Brotli, decreasing bandwidth usage and improving page load speed by compressing text-based resources such as HTML, CSS, and JavaScript before sending them to the client.

According to our research, compression technologies are used on 87.9% of all websites.
99.7% of these sites use only one compression technology, 0.3% use two.

⭐ Most Popular in 2025

The following chart shows the leading compression technologies in 2025, based on market share.

The most popular is Gzip with an impressive share of 58.1%, followed by Brotli with 42.2% and 🛠️ Deflate with 0.06%.

🚀 Country Highlights

Here is a list of technologies that are especially popular in certain countries.
Differences between global and country rankings are shown in parentheses.

✨ Best Compression Technologies

Below is a more detailed list of all compression technologies we detect, ranked by their market share.

RankNameMarket share
1 GzipBoston, Massachusetts, United States

A file compression technology used to reduce file size and save bandwidth.

2 BrotliMountain View, California, United States

A lossless compression algorithm that provides one of the best compression ratios.

3 🛠️ Deflate

A lossless data compression algorithm that uses a combination of the LZ77 algorithm and Huffman coding.

👉 See Also

Data is based on the analysis of 2,562,783 websites.
Statistics were last calculated on .
For details, see our methodology and disclaimer.